Crisis Management: Planning For The Inevitable
Crisis Management: Planning for the Inevitable
Crisis Management: Planning for the Inevitable, the first book ever written on this topic, has helped thousands of companies around the world avoid the pitfalls of a crisis, or manage their way out of one. Its practical, hands-on advice and revealing behind-the-scenes case studies make it the leading book for Foutune companies, small-to-medium businesses, colleges and universities, and even governments.
From Library Journal
The author, who served on the Three Mile Island crisis management team, has done an extensive study of crises in business. In this book he describes and analyzes several recent crises including TMI, Ohio S & L, Union Carbide, and Rely Tampons. He advises managers on how to forecast a crisis, isolate it, and manage it. He also discusses crisis communications and hostile takeovers. This book is one of the first to gather such information together and combine it with actual case studies. A practical and informative work on an important topic for managers today and tomorrow. Grace Klinefelter, Ft. Lauderdale Coll. Lib., Fla.
Copyright 1986 Reed Business Information, Inc.
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