Big Media, Big Money: Cultural Texts And Political Economics
Big Media, Big Money: Cultural Texts and Political Economics
Big Media, Big Money is a lively and scathing critique of the contemporary communications industry. With three new chapters on the film industry, the music industry, and "ad creep", the second edition takes a critical look at the ways that mass media and corporations shape our education, entertainment, and culture.
In Big Media, Big Money, Ronald Bettig and Jeanne Hall have brought their careers' worth of experience together to produce perhaps the single best exposition of the political economy of the media that I have seen. It is a thrilling, provocative, and highly original book that weaves issues like the commercialization of education into the narrative. I recommend it unconditionally for classroom use. (Robert W. McChesney, author, Blowing the Roof Off the Twenty-First Century: Media, Politics, and the Struggle)
Bettig and Hall have done it again! The second edition of Big Media, Big Money expands and updates the original’s engaging overview of the American media system and its intermixture of new and traditional technologies. Big Media, Big Money explains how the concentration of ownership, the structure of media companies, and advertisers’ demands...