The Invention Of Taste: A Cultural Account Of Desire, Delight And Disgust In Fashion, Food And Art (Sensory Studies Series)

The Invention Of Taste: A Cultural Account Of Desire, Delight And Disgust In Fashion, Food And Art (Sensory Studies Series)

The Invention of Taste: A Cultural Account of Desire, Delight and Disgust in Fashion, Food and Art (Sensory Studies Series)

The Invention of Taste provides a detailed overview of the development of taste, from ancient times to the present. At the heart of the book is an intriguing question: why did the sensory attribute of human taste become a social metaphor and aesthetic value for judging cultural qualities of art, fashion, cuisine and other social constructions?

Unique amongst the senses, taste is at once a biologically derived sense, private, personal and individual, yet also a sensibility which can be acquired, shared, and communicated. Exploring the many factors that defined the evolution of taste – from medieval morals and medicine to social and cultural philosophy, the rise of aesthetics, birth of fashion, branding trends, and luxury worship in the age of mass consumption – Luca Vercelloni's ambitious text provides readers with an outstanding introduction to the subject, making it the cultural history of taste.

Now available for the first time in English, Taste features a new final chapter and a preface by series editor David Howes. Rich in detail and examples, this interdisciplinary work is an important read for students and researchers...

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