The Mortgage Marketing Manifesto: Unlocking The Holy Grail Of Mortgage Lead Generation
The Mortgage Marketing Manifesto: Unlocking the Holy Grail of Mortgage Lead Generation
In an age where individual loan officers and small to medium sized mortgage shops are competing with billion dollar mortgage operations and lead generation companies, there are ways for mortgage originators to tap into the market and create their own fresh, interested, and targeted leads -- minus the millions of dollars spent on advertising.
It's time for these strategies and systems to be made available to mortgage professionals who are committed to growing their careers and increasing their incomes. Through Andrew Pawlak's years of helping everyone from individual LOs and Realtors to publicly traded mortgage lead generation technology companies, he has used the secrets in this book to help clients increase ROI and get more out of every dollar they spend on marketing and business development.
Now, Andrew is sharing this life-changing information with every mortgage professional who works hard, but needs to get better results from the time and effort they put into growing their business.
Inside, you'll discover:
- 17 critical components of a mortgage website that produces loans and referrals
- 15 key elements that make for a high-converting mortgage landing page
- Secrets the billion dollar...