Pierre Cardin: 60 Years Of Innovation
Pierre Cardin: 60 Years of Innovation
The Cardin fashion house will celebrate its 60th anniversary in 2010, an occasion that calls for a retrospective of the work of its founder, designer Pierre Cardin. Born in 1922 in Sant'Andrea de Barbarana, Venice province, Pierre Cardin immigrated to Paris in 1924 with his parents, who were thrown into poverty by World War I. After working briefly with Elsa Schiaparelli, Cardin joined Dior in 1946 and opened his own couture house in 1950.
He was a pioneer from the start, creating a design-based, architectural fash ion with a futurist sensibility. Cardin also had a pioneer's understanding of fashion's relationship to new audiences, presenting his collections to large crowds. He was the first to demonstrate that fashion can be both a creative process and a business - and that one man can excel as both a business man and an artist.
This volume is a tribute to an iconoclastic - and now iconic - designer, entrepreneur, and visionary.
About the Author
Jean-Pascal Hesse, who holds a degree in history, has been director of communications at the Cardin fashion house for close to 15 years.